“Pizza for bitcoins?”
That’s how it started.
This humble post made on the Bitcointalk Forum by Laszlo Hanyecz, a programmer who wanted to buy pizza using bitcoin, would change the world…
Source: www.bitcointalk.org
You’d think people would be rushing to take 10,000 BTC for a couple of pizzas, right?
This was Laszlo posting 3 days later:
“So nobody wants to buy me pizza? Is the bitcoin amount I’m offering too low?”
Eventually, Laszlo Hanyecz sends 10,000 BTC to Jeremy Sturdivant, who agrees to the transaction. It’s worth about $41 at the time.
Two Papa John’s pizzas show up at his house. History is made with the first real-world bitcoin transaction.
Image credit: CBS
Now, every year, Bitcoiners and the world look back at the most expensive pizza ever bought. If you want to have some fun, you can browse through the original post thread and see people coming back to comment years later.
“Will this eventually become the world’s first million-dollar pizza?”
As of today, it’s now the world’s first billion-dollar pizza.
Today (May 22nd, 2025), those 10,000 bitcoins could buy you…
- 1,500 Lamborghinis
- 1/200th of a Jeff Bezos
- Over 50,000,000 pizzas
It took almost 15 years to reach this point. Not long, right?
And as if it wasn’t impressive enough that Bitcoin has reached $1 trillion dollars in value so fast. This event is a good reminder of Bitcoin’s origin story and what makes it so special.
It truly started from zero.
Laszlo buying those two pizzas for 10,000 BTC was the beginning of Bitcoin’s price discovery.
It’s a good reminder that no matter how much institutional and state-level interest Bitcoin draws today, the project started as (and remains) a ground-up movement. No matter how small you may think you are, your contributions to Bitcoin have an impact, just like Laszlo’s did. And no one has to give you permission, either. Academy safe is currently working with many local educators in the Global South who are transforming their local communities using Bitcoin.
That’s part of the reason Laszlo doesn’t regret spending those 10,000 bitcoin today…
It’s also why many people still spend their bitcoin today despite the rising price. Actively using Bitcoin will help with adoption and grow the community. At the Trezor office, we have vending machines for staff to buy things like beer using BTC. After all, isn’t using Bitcoin as a replacement for fiat currency sort of the point?!
What else has changed? A reminder to HODL securely.
Using Bitcoin helps grow the network, but securing your coins is just as important. After all, Bitcoin only works if people have true ownership. Self-custody gives you the power to protect your money without relying on anyone else.
Bitcoin Pizza Day isn’t just about priceit’s about how far we’ve come. And part of that journey is learning how to take control of your coins securely…
Trezor emerged from the chaos of online exchanges that just couldn’t keep up. We realized it was time to step up the security game against online attacks and malicious apps.
Our mission? To give you the tools to securely hold your bitcoin and crypto, without compromise. Everything we build is 100% open-source, and easy to use. This is part of our effort to help Bitcoin grow while staying true to its cypherpunk ethos and origin. We want you to be able to save and spend bitcoin securely.
For us, it all started with the Trezor Model Onethe original hardware wallet and the world’s first. Simple, proven, and trusted since 2014. We don’t want to brag, but this literally started the hardware wallet industry.
We followed up with our first premium touchscreen device in 2018, the Trezor Model T..
Since these devices are where it started for us and our founders, Stick & Slush, we’ve cooked up something special to celebrate Bitcoin Pizza Day this year!
- Get a 41% discount off the Trezor Model One & Trezor Model T..
- Get free worldwide shipping on all Trezor products with code: Pizzaday25 (on our best value delivery method)
Special ends May 29, 2025. Upgrade your security and secure your slice of bitcoin!
*Please note that the 41% discount for the Trezor Model One & Model T has already been applied to the list price shown on our e-shop. But, the code PIZZADAY25 must be used for free global shipping on all products.*
“Trezor for bitcoins?”
Since day one, you’ve been able to buy a Trezor using bitcoin!
Already have a Trezor? It might be the perfect time to get another.
Here are five reasons you might want to consider having more than one:
- Gift it — introduce someone to self-custody
- Separate Bitcoin and altcoins
- Have a backup for extra security
- Distribute your crypto across multiple wallets
- Using one for trading and one for HODLing
Discover more reasons why you might want multiple hardware wallets in this blog:
Where is Bitcoin going from here?
If there’s one thing Bitcoin has taught us, it’s that things can change faster than anyone expects. That’s why securing your bitcoin today is more important than ever.
When the next big shift comes, you’ll want to be ready. And the best way to prepare is with a hardware wallet like Safewhere your keys, and your future, stay in your hands.
No matter what the price is doing, no matter where the headlines go, we at Trezor, and millions of Bitcoiners around the world are building toward something bigger.
A future where everyone can take control of their money.
Stay secure.
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Thanks for reading! If you enjoyed this article, give it a clap (or a few!) and drop a comment below — we’d love to hear your thoughts. Don’t forget to follow for more insights and updates on the exciting world of crypto security.
Stay secure, and see you next time!
What Is Bitcoin Pizza Day? The $1 Billion Pizza That Changed The World was originally published in Trezor Blog on Medium, where people are continuing the conversation by highlighting and responding to this story.







